Michelle has always been excited to share great stories and good news with others, which is what led her to delve into a double major in Broadcast Journalism and Political Science at Pepperdine University.
After graduating, Michelle spent several years at NBC Network News as a field producer covering the OJ Simpson trial for the Nightly News with Tom Brokaw, Today Show, and Dateline. She also helped produce Today Show entertainment segments in Los Angeles interviewing celebrities (p.s. They’re just like us!). A bit disenchanted with the “news” business, Michelle’s passion turned to marketing … applying many of those public relations, psychology, and communications classes, but also self-learning what drives herself and others to make decisions to buy products or attend events.
Collaborating with teams at businesses, schools, and churches, her decades of experience bring out the best of each organization’s vision and message using marketing strategy, social media content, writing, graphic design, emceeing, and webinar hosting.
A California native and pilot’s daughter who spent a handful of her childhood years overseas, Michelle now hunkers down in North Texas with her husband, former Major Leaguer Mike Simms, and their two teenage daughters. When they are not suffering whistle shock from watching endless volleyball matches, they love traveling, discovering new seafood restaurants, and sipping on a Cuban Cortadito (with caramelized sugar, please).
In 2018, Michelle branched out on her own as a marketing consultant, creating Leaping Calf Communications. The name sprang (no pun intended) from one of her favorite Bible verses, Malachi 4:2, “But for you who revere my name, the sun of righteousness shall rise with healing in its wings. You shall go out leaping like calves from the stall.”
She looks forward to hearing your story, and helping greatly spring your business to reach new customers while keeping current ones.